Marketing - Study Plan (2009) - Discontinued plan no Ano lectivo de 2026

1º Ano
Tronco Comum
1º Semestre Code Name ECTS Regime CA1048 Principles of Financial Accounting 7,0 S M1045 Economics Fundamentals I 6,0 S G1067 Marketing Introduction 8,0 S G1019 Organization and Management 4,0 S Opção-Língua Estrangeira I (Escolha: 1 disciplina(s)) Code Name ECTS Regime ULC1037 Spanish I 5,0 S ULC1036 French I 5,0 S ULC1031-1 English I 5,0 S		2º Semestre Code Name ECTS Regime G1087 Principles of Management Accounting 7,0 S CSH1046 Economics Fundamentals II 6,0 S CSH1021 Entreprise Law Introduction 5,0 S ULC1072 Techiques of Linguistic Expression 7,0 S Opção-Língua Estrangeira II (Escolha: 1 disciplina(s)) Code Name ECTS Regime ULC1042 Spanish II 5,0 S ULC1041 French II 5,0 S ULC1032-2 English II 5,0 S
2º Ano
Tronco Comum
1º Semestre Code Name ECTS Regime G1134 Strategic Analysis and Management 6,0 S G1055 Consumer Behaviour 8,0 S M1070 Principles of Computer Science 5,0 S G1008 Distribution Management 5,0 S G1003 Personnel Management 5,0 S G1133 Marketing Decision Support Systems 7,0 S		2º Semestre Code Name ECTS Regime G1134 Strategic Analysis and Management 6,0 S MF1048 Statistics 7,0 S G1013 Sales Management 6,0 S G1136 Services Marketing 6,0 S G1135 Negotiation 5,0 S
3º Ano
Tronco Comum
1º Semestre Code Name ECTS Regime G1090 e-Marketing 6,0 S G1138 Market Research Studies 7,0 S G1059 Products and Brands Management 6,0 S G1137 Industrial Marketing 5,0 S INF1018 Multimedia Studies 6,0 S		2º Semestre Code Name ECTS Regime G1139 Marketing Communication 6,0 S G1082 Final Project 17,0 S G1140 Simulation Models in Marketing 7,0 S