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Marketing - Plano 2019 no Ano lectivo de 2023

1º Ano

Tronco Comum

1º Semestre
Code	Name	ECTS	Regime
MKT002	Financial Accounting	7,0	S
MKT001	Economy I	6,0	S
MKT003	Marketing Management	8,0	S
G1019	Organization and Management	4,0	S
Opção-Língua Estrangeira I (Escolha: 1 disciplina(s))
Code	Name	ECTS	Regime
ULC1037	Spanish I	5,0	S
ULC1036	French I	5,0	S
ULC1031-1	English I	5,0	S

2º Semestre
Code	Name	ECTS	Regime
G1055	Consumer Behaviour	7,0	S
MKT006	Management Accounting	7,0	S
MKT004	Business Law	5,0	S
MKT005	Economy II	6,0	S
Opção-Língua Estrangeira II (Escolha: 1 disciplina(s))
Code	Name	ECTS	Regime
ULC1042	Spanish II	5,0	S
ULC1041	French II	5,0	S
ULC1032-2	English II	5,0	S

2º Ano

Tronco Comum

1º Semestre
Code	Name	ECTS	Regime
G1134	Strategic Analysis and Management	6,0	S
MKT017	Statistics	6,0	S
G1003	Personnel Management	6,0	S
MKT007	Decision Support Systems	7,0	S
MKT008	Information Technologies	5,0	S

2º Semestre
Code	Name	ECTS	Regime
G1138	Market Research Studies	7,0	S
MKT009	Distribution and Sales Management	6,0	S
G1136	Services Marketing	6,0	S
G1137	Industrial Marketing	5,0	S
INF1018	Multimedia Studies	6,0	S

3º Ano

Tronco Comum

1º Semestre
Code	Name	ECTS	Regime
G1139	Marketing Communication	6,0	S
MKT013	Ecommerce	5,0	S
MKT010	Trading Strategies	6,0	S
MKT011	Product and Brand Management	7,0	S
MKT012	International Marketing	6,0	S